Benefits of Storyblok for Non-Profit Organizations

Non-profit organizations (NPOs) and non-governmental organizations (NGOs) face many challenges in their mission to create positive social impact. They must communicate effectively with their stakeholders, partners, and beneficiaries while managing sensitive resources and complying with regulations. Moreover, they must adapt quickly to changing needs and opportunities, leveraging technology to enhance their efficiency.

Storyblok can help your clients in the NGO/NPO industry effectively reach and engage with their audiences while optimizing the companies' data management and content editing workflows. Together with our agency partners, we've created many projects within the mentioned sector that have resulted in significant changes and benefits regarding website speed, SEO ratios, page performance, and more.

Let's take a closer look at how Storyblok has contributed to the success of the creation or transformation of these platforms, creating a unique and future-proof digital landscape for organizations in the NGO/NPO industry.

Section titled Reliability, speed, and quick loading time Reliability, speed, and quick loading time

Users who visit NGO/NPO websites seek information, resources, or ways to support the causes they care about. To keep the audience engaged from the beginning, when first seeing the platform, you need to ensure the website is reliable, agile, and loads quickly without interference. Andysmanclub achieved this goal with the help of Storyblok and our partner agency, The Bigger Boat:

Andysmanclub had a clear vision for their website: The company wanted it to be as easy and intuitive as possible for users needing help fast. Therefore, the project aimed to create a platform with straightforward navigation and fast loading times. Another essential factor of the company's new website was its speed and reliability, especially when there was high demand and many users accessed it simultaneously.

Concerning the technology stack, the company wanted to implement the best solutions while maintaining the most stable and smoothest interface. Accordingly, the selected technological solutions had to interact well and complement each other.

By adopting a composable technology approach, Andysmanclub could leverage Storyblok's benefits of various cutting-edge tech solutions. One of them was Gatsby JS, a modern framework for building fast and secure websites.

The Bigger Boat also decided to implement Netlify, a cloud computing platform that offers hosting and serverless backend services for web applications, and Algolia, a search and discovery platform that enables users to find relevant content and products. These tech solutions helped Andysmanclub create a stable and robust technology stack that ensured the website's high performance and reliability, even during peak periods when there was a surge in traffic and user activity.
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Section titled Designing a platform for powerful social impact with Storyblok Designing a platform for powerful social impact with Storyblok

When providing content in the NGO/NPO industry, designing the website to present and discuss socially important issues clearly and appealingly is essential. In addition, exciting animations and graphics can quickly convey the company's values and help an organization consistently present its topic on a platform. Sanitation SDG, which contributes to closing the huge gap in access to clean and dignified toilets for the world's population, needed to create a captivating representation of their mission and activities scope:

The project's main goal was to build modern visuals and 3D shapes that could transform into one another. The platform also required a smooth and seamless transition between different graphics and visuals on the new website to enhance the user experience and convey the company's message effectively. The project was built in collaboration with Nueva, a digital agency from Switzerland.

Storyblok's Visual Editor was an essential tool for content creators to design the layout of the website in a flexible and fast manner. It allowed SDG's team to preview and edit the content on the website in real time, seeing how the animation and transition of the website would look from the user's point of view.

Additionally, they could drag and drop different components and elements on the website, such as images, texts, videos, etc., and customize them according to their preferences. In terms of this project, Storyblok's Visual Editor was vital for SDG's content creators to build a stunning and interactive website with ease and efficiency.

Finally, to achieve the website's visual challenge, the company utilized Blender Shape Keys, which allowed them to create smooth and seamless transitions between the static images and the dynamic three-dimensional animations. Thanks to this technique, it was possible to create a stunning and interactive website that showcases SDG's theme in a modern and captivating way. The implementation of the technique was possible thanks to Storyblok's headless implementation possibilities, which gave the agency a wide area to play with unique visual solutions and create SDG's special digital appearance.
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Section titled How Storyblok helps NGO/NPO organizations go omnichannel How Storyblok helps NGO/NPO organizations go omnichannel

One of the challenges that non-profit organizations face is reaching and engaging their audiences across different channels and platforms. Whether it is a website, a mobile app, a social media campaign, or a newsletter, they need to create and manage content that can adapt to various formats and devices. See how Tone Studio helped Change&Co, a company that helps people develop their communication skills, face this issue:

Change&Co experienced the challenge of managing and displaying large amounts of text content on their Masterclass and Blog pages. As the content, in this case, had an educational function, the company needed to ensure that texts and graphics were easy to read and understand for anyone who visits the platform. Change&Co wanted the courses accessible from any device, so they needed to display the content clearly and uniformly on different screen sizes and devices, such as desktops, laptops, tablets, and smartphones.

Tone Studio chose Storyblok to build a fluid design system and dynamic photographic compilations using its Visual Editor and API capabilities. With Storyblok, they could create stunning web pages that adapt to different screen sizes and devices. They also utilized Storyblok's features, such as the rich text editor, custom fields, nested components, and asset manager, to create and organize their long-form content in a modular and reusable way.
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Section titled Effective search solutions for a precisely targeted audience Effective search solutions for a precisely targeted audience

Websites with a high social impact should be easily findable by typing keywords into search engines and enabling users to reach needed information within a platform quickly. Compass, the elder abuse knowledge hub, turned for help to our partner agency, Grade, to achieve this goal.

Compass encountered some challenges with its existing platform’s web findability. It was essential to improve the website’s organic search results and monthly page views so that its content could reach as many people as possible. Additionally, Compass needed to implement efficient and reliable search integration, to help their audience find information in terms of receiving needed support fast.

After implementing Storyblok, Compass experienced significant SEO improvements: a 7.5x increase in monthly page views, a tenfold increase in year-on-year new visitors, and improved organic search visibility. Regarding search integration, the company implemented Algolia, based on which they built their own Compass Help Tool. The solution helps Compass users find therapists and specialists in the place and time of their choice.
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Section titled Key Takeaways Key Takeaways

With Storyblok, NGO/NPO organizations can achieve their goals of creating social impact and raising awareness. It allows them to create, edit, and publish content in a flexible and clear way, which is especially important when conveying their values as well as sharing important and helpful information. Projects created with our partner agencies and their clients have shown that with Storyblok, non-profit entities can easily reach and engage their audiences across different channels and platforms, improve their SEO rankings and scores, design their websites to present content in an appealing way, and implement future-proof technology architecture to ensure websites’ reliability and speed.