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To launch their 2023 Dutch and Belgian sunglasses campaign, Zeeman was looking for a CMS solution that would give them more visually appealing possibilities than the default Adobe Commerce CMS could offer. The solution also needed to be suitable for a composable commerce strategy, simplify the content process and reduce the workload. Being active in 8 countries the solution also had to support the localisation of content. Storyblok is currently integrated in the Adobe Commerce PHP frontend but a new NextJS / ReactJS frontend is being developed. The Visual editor is the feature that is currently used most but once Storyblok is fully integrated into the new frontend this will probably shift to the localisation options.
