Winning in the AI Search Era
AI is transforming how people search and how brands are discovered. With the rise of ChatGPT, Perplexity, and other AI-powered search tools, the customer journey looks very different from just a year ago.
Watch this free talk from DMEXCO 2025 to learn what this shift means for marketers and how to adapt before competitors do.
- Why 59% of searches now end in zero clicks and what that means for your visibility
- How AI Overviews appear in one-third of Google queries, reshaping discoverability
- Why structured, modular content is key for AI SEO and GEO (Generative Engine Optimization)
- How to make your content AI-ready with a headless CMS like Storyblok
- Practical tactics for personalization, content observability, and future-proof workflows

From SEO and content marketing to localization, generative tools, and whatever AI brings next to the search experience – you’ll find it explained here, all in one place.
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Long-form research that helps you navigate SEO, discoverability, and the future of AI search.
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Articles, guides, and stories we’ve written on AI.
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Webinars and free videos about AI in marketing.
Create with Joy. Scale with Intelligence.
AI-ready content is easier than you think. Unlock AI discoverability, future-proof your content, and show up where decisions are made with Storyblok headless CMS.