Rumor Avenue

Founded by Navroop Sehmi in 2013, Rumor is a product and venture studio that helps high-growth startups and listed companies achieve faster ROI through lean product development, design, and technology. In addition, it also develops and expands its own technology ventures across diverse domains including mobility, SaaS, e-commerce, and other sectors. In 2018, Rumor launched their first website using Next JS and Storyblok, granting them creative freedom and flexibility. The website boasted captivating animations and graphics that showcased their brand identity. With Storyblok's robust content API, image service, nestable blocks, and live preview, the development process was seamless and efficient. This empowered the team, including content editors, to have greater control over the website while significantly reducing development time by 50%.