Craft Sportswear

Craft's previous webshop, built on first-generation headless architecture, faced long build times and inefficient product data management. Transitioning to Storyblok for product enrichment significantly reduced the time required to describe products. Storyblok allows editors to create global content matched with specific product attributes, automatically populating product pages without the need for repeated individual edits. Storyblok was chosen for its seamless integration with other modern platforms in Craft's new e-commerce solution, which includes Centra, Depict, Ingrid, Klarna, Adyen, and Rule.