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Author
Croct
Last update
3/4/2026
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Add A/B testing, personalization, and real-time analytics to your Storyblok content

Add A/B testing, personalization, and real-time analytics to your Storyblok content.
Run A/B tests, personalize content for different audiences, and track results with built-in analytics, all directly in Storyblok.

Croct adds a native-like personalization and experimentation layer to your Storyblok blocks. Set up audiences, launch experiments, and analyze performance right where you already manage your content, without switching tools or learning a new platform.

Added features

  • Audience segmentation: build AI-powered audiences using visitors' location, browsing behavior, interests, marketing campaigns, events timeline, or custom rules.
  • A/B testing: run experiments on one or multiple blocks with Bayesian statistics.
  • Personalization: deliver different content based on each user's real-time context.
  • Analytics: measure the impact of every experience and variant with built-in dashboards, without needing an extra analytics tool.
  • User profiles: explore visitors' profiles and events timeline to gather insights and uncover hidden opportunities.

Getting started

Please follow this tutorial to get started with Croct and Storyblok:
https://docs.croct.com/immersion/tutorials/storyblok-integration?utm_medium=integration&utm_source=storyblok&utm_campaign=20260300.DO.TC.app&utm_content=description

Once that's done, you can start creating experiences on top of any Storyblok block.

Resources

  • Storyblok SDK reference: https://docs.croct.com/reference/sdk/storyblok?utm_medium=integration&utm_source=storyblok&utm_campaign=20260300.DO.TC.app&utm_content=description
  • Integration tutorial: https://docs.croct.com/immersion/tutorials/storyblok-integration?utm_medium=integration&utm_source=storyblok&utm_campaign=20260300.DO.TC.app&utm_content=description
  • App guide: https://docs.croct.com/immersion/guides/using-storyblok-app?utm_medium=integration&utm_source=storyblok&utm_campaign=20260300.DO.TC.app&utm_content=description
  • All features: https://croct.com/features?utm_medium=integration&utm_source=storyblok&utm_campaign=20260300.DO.TC.app&utm_content=description