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Storyblok partners with UC Berkeley to design the future of digital content

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Storyblok is the first headless CMS that works for developers & marketers alike.

Concepts include decentralized content blocks, neural interfaces, community robots, and holographic wristbands.

San Francisco, CA – April 19, 2023 - Storyblok, the content management system (CMS) category leader that empowers both developers and marketing teams to create better content experiences across all digital channels, today announced the results of a design challenge conducted in partnership with UC Berkeley’s Jacobs Institute for Design Innovation. Students and alumni with backgrounds in areas like human-computer interaction, cognitive science, and mechanical engineering were asked to develop concepts imagining what the future of websites and digital content will look like.

Storyblok partners with UC Berkeley’s Jacobs Institute for Design Innovation

Photo credit: Adam Lau / Berkeley Engineering

Thirty participants were organized into five teams for a two-day design sprint guided by Jacobs design instructors Kuan-Ju Wu and Chris Myers. The results are available under a Creative Commons Attribution 3.0 Unported license and envision a world where content is more personalized and inclusive.

The following awards were given to the projects by a group of judges during the final presentation event:

  • Web Decentralization (Community Choice and Best Technical Concept) – A decentralized system of content blocks inspired by Minecraft that anyone can use to collaborate on projects. Instead of billions of products designed by thousands of people, billions of people can work together to design thousands of products.
  • Thought-to-Thought (Best Inclusive Focus) – A neural interface that enables people to communicate thoughts and ideas without having to verbally explain. Thoughts could be stored and retrieved for special cases, such as dementia.
  • Finding Heart in Woven Cities (Best Social Impact) – Community robots that roam around cities and offer personalized content while improving community engagement and personal connections between people
  • Interspace (Most Actionable) – A wristband that displays a personalized holographic space that can be shared with others (concept video)
  • Brain Computer Interfaces (Best Blue Sky) – A system that uses brain signals to create content and interact with digital experiences

“In this design challenge, we embarked on a journey to explore what the future holds for digital content and our relationship with it. We started by having the students delve into their personal experiences and create speculative headlines that depicted a world filled with progress or crisis. We then conducted background research to understand the signals and drivers that could lead to that future. As we visualized future scenarios through mood boards and vignettes, we were filled with a sense of purpose—a desire to create a better world for ourselves and future generations. I am grateful for the opportunity to work with Storyblok and the students and excited about the next steps of our vision,” said Kuan-Ju Wu, Design Instructor at the Jacobs Institute for Design Innovation.

Photo of the workshop form the Storyblok's partnership with UC Berkeley

“As design educators, we strive to help students master not only techniques but also ways of thinking that will give them the ability to design for problems that are yet to emerge. The design challenge with Storyblok provided the opportunity to think in expansive timelines and reflect on the synergy between technology and society. I was moved by the results, which highlighted the integration of advanced technology in ways that benefit society on a personal and community level,” said Chris Myers, Design Instructor at the Jacobs Institute for Design Innovation.

“Digital content is always evolving. Storyblok was built to be a future-proof CMS that’s ready for whatever the future may bring, so we thought it would be interesting to partner with UC Berkeley to get an early look at the future of digital content. We’re so impressed by the passion and thoughtfulness that the participants put into this design challenge, and we support their vision of more personalized and inclusive content. We look forward to the time when these concepts become a reality,” said Dominik Angerer, Co-Founder and CEO of Storyblok.


About Storyblok

Storyblok, the content management system (CMS) category leader, empowers both developers and marketing teams to create better content experiences across any digital channel.

Storyblok’s headless CMS architecture enables developers to build anything, publish everywhere, and integrate with any service or technology.

Marketing teams can create and scale content experiences independently using a visual editing interface, collaborative tools, and custom publishing workflows. Additionally, businesses can improve digital experiences everywhere with best-in-class performance, personalization, and optimized, omnichannel storytelling.

Leading brands such as Adidas, Tesla, Oatly, Deliveroo, and 150,000+ other developers and marketers use Storyblok to create better content experiences that are faster, more secure, and built to scale.

See why Storyblok was named the #1 CMS by G2 at and follow Storyblok on LinkedIn and Twitter.