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What Is a Cloud CMS? (Top 3 Benefits)

Marketing Gillian Mays Gillian Mays
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Agility, security, and efficiency: three traits that any forward-thinking business should consider when choosing a CMS. There are a ton of different options out there. It gives you a lot of potential fits, but it can also mean that making that decision is hard. That’s why it pays to know which systems are the best for you before your search - and if you’re looking for those three traits we mentioned, a cloud CMS should be on your shortlist.

What is a cloud CMS?

A cloud CMS is a headless content approach that’s based on cloud architecture. Cloud architecture exists in a virtual space rather than a physical one, relying on networks to store and exchange information. Thanks to this flexibility, cloud CMSs offer more power and flexibility than on-premises counterparts such as WordPress.


Examples of cloud CMSs include Storyblok, Cloud CMS, and CrafterCMS.

Top 3 benefits of a cloud CMS

For a more detailed answer to the question “what is a cloud CMS?”, let’s take a look at the top three benefits that this type of system can offer your organization.

1. Faster time to market

With all the competition and shifting trends that the internet has to offer, speed is everything. Jumping on opportunities as soon as they appear can put your organization at the front of the pack. Cloud CMS supports this with its virtual architecture.

For one thing, the initial launch process is a lot faster. This is because you don’t have to deal with the management of hardware resources present in a physical center. The same goes for scaling: increasing operations is a lot easier when you don’t have to worry about tangible growth! You’re free to concentrate on the strategy of your organization’s expansion instead of worrying about potential roadblocks found in a physical system.


Cloud CMSs can play a big positive role in your organization’s ability to scale. Learn more about how you can support your content growth.

2. Less dependence on IT teams

When you’re dealing with hardware, maintaining your system takes a lot of maintenance. For example, hard drives need to be running correctly at all times or you could risk a site crash. You would also need to closely monitor resource usage for things such as electricity. You’ll even need to account for worst-case scenarios that can impact your hardware, such as local power outages or natural disasters.

Not needing to jump through all of these hoops means a lot of money and time saved. With a cloud CMS, you can hire an IT team that’s responsible solely for the deployment of your website rather than the physical side of things. It also means you can make changes such as scaling up resources without having to run the decision through an additional team of on-premises employees. All teams have fewer maintenance tasks to attend to, meaning more of your energy can be focused on your project.

3. Better security

Things like security updates, firewalls, backups, and data encryption are all essential to a safely-run site. However, it can be hard to make sure you’re keeping up with all these tasks, especially if you have to communicate with an off-premises physical center. A cloud CMS comes with native security features that make it a smart choice from the start.

For example, most cloud CMSs practice redundancy. That means even if one center goes down, your data will still be available in another. A high-quality cloud CMS will also automate all of your security tasks so you don’t even have to worry about accidentally forgetting to use them. No more worrying about gaps in your security – instead, all of the necessary steps to creating a safe site will happen in the cloud and without your intervention, so you can rest assured that you’re providing the most secure experience possible to your users.

The State of CMS Security 2022

Learn more about how leaders are leveraging the security of their CMSs

Should you use a cloud CMS?

A cloud CMS simplifies your content creation process. There are fewer tasks to attend to, a more streamlined management process, and overall better security. If you’re looking for maximum power and minimal friction, a cloud CMS is a great starting point.

However, like most technology, it’s not a one-size-fits-all situation. One big reason you may want to use a traditional physical server is control. Having control over your hardware means you can make precisely what tweaks you want, such as custom-making a unique firewall. If you have the time and resources to ensure it’s consistently performing and meeting your needs, a cloud CMS might not be what you’re looking for.

Key takeaways

Cloud infrastructure continues to evolve to meet modern digital needs. A cloud CMS allows you to take full advantage of all it has to offer. With speed, efficiency, and security as the basic building blocks, cloud CMSs are uniquely positioned to support a fast-growing organization.

Ready to see the power of a cloud CMS in action? Contact our team today for a free Storyblok demo!

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