Why teams prefer Storyblok to Sitecore
Storyblok’s headless, component-driven platform helps teams deliver better digital experiences without the legacy complexity and cost of traditional enterprise CMS solutions.
Trusted by leading brands across the globe
Common challenges with Sitecore
Sitecore was built for a different era of the web. Today’s teams need speed, flexibility, and composability, without outdated systems slowing them down.
Common challenges with Sitecore:
- Rigid templates and complex inheritance models limit agility and slow content delivery
- Long setup and release cycles delay time-to-market for campaigns and features
- Heavy reliance on developers means marketers can’t make changes independently or efficiently
- High licensing and infrastructure costs drive up the total cost of ownership (TCO)
- Difficult upgrades and maintenance require ongoing effort and risk downtime
- Slow experimentation and personalization workflows inhibit innovation and customer engagement
- Expanded security risk creates a larger attack surface, increasing exposure, a critical concern for enterprise teams
What you get with Storyblok
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Faster time to market
Launch new pages, components, and experiences independently without waiting for backend changes, so you can stay agile. -
Your choice of tech (not ours)
Use any framework (Next.js, Nuxt, SvelteKit, React, Vue, you name it) with a true API-first CMS. -
Empowered marketing and content teams
The Visual Editor lets non-technical users create, edit, and publish pages safely, without breaking layouts.
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Velocity and market agility
Storyblok is optimized for peak performance and built for velocity so you can respond to market opportunities in real time. -
Scale without complexity
Composable content blocks replace rigid templates, so your content model grows with your product and brand. -
Lower total cost of ownership
No heavyweight platform to maintain, upgrade, or host, just a clean headless CMS that scales with you.
What makes us tick
Visual Editor
included at all tiers, with drag-and-drop layout editing and real-time preview.
Collaboration
that mirror frontend components and support deep nesting.
Built-in localization
and multi-language content handling to deliver global experiences from one system.
Folder-based routing
with slug and URL management per entry or locale.
Role-based access control
featuring granular permissions, editorial workflows, and content staging.
Modular content blocks
that mirror frontend components and support deep nesting.
GraphQL and REST APIs
Content Delivery API (CAPI), Management API (MAPI), and webhook support.
Dedicated framework SDKs:
Mature SDKs for major frameworks and a general JavaScript SDK.
A better experience for developers...
With Storyblok, developers get:
- Clean JSON APIs
- First-class SDKs
- Framework freedom
- Component-based content modeling
- No forced backend coupling
- No legacy constraints
Build your frontend the way you want. Storyblok stays out of your way.
and for content teams.
With Storyblok, marketers and editors can:
- Visually edit pages in real time
- Reuse components across pages quickly
- Launch content without developer help
- Manage localization seamlessly
- Preview content before publishing
- Experiment with content safely
No more “submit a ticket and wait two sprints to change a headline.”
See it side-by-side
Storyblok vs Sitecore at a glance. Just real data, no biased opinions 😎
| Storyblok | Sitecore XP | Sitecore AI | |
|---|---|---|---|
| Headless | ✔️ | ❌ | ✔️ |
| Native Headless | ✔️ | ❌ | ❌ |
| Vectorized Content | ✔️ | ❌ | ❌ |
| n8n integration/automation | ✔️ | ❌ | ❌ |
| SaaS | ✔️ | ❌ | ➖ |
| Composable Content | ✔️ | ❌ | ✔️ - Tied to Legacy Patterns |
| Rich Text Returned as JSON | ✔️ | ❌ | ❌ |
| AI Translation | ✔️ | ✔️ | ✔️ |
| AI Content Generation | ✔️ | ✔️ | ✔️ |
| AI SEO | ✔️ | ✔️ | ✔️ |
| Role Based Access Control | ✔️ | ✔️ | ✔️ |
| WSYWIG Editor | ✔️ | ✔️ | ✔️ |
| Page Builder | ❌ | ✔️ | ✔️ |
| Content API | ✔️ | ✔️ | ✔️ |
| Management API | ✔️ | ✔️ | ✔️ |
| Personalization | ✔️ - Bring Your Own | ✔️ - Native | ✔️ - Native |
| A/B Testing | ✔️ - Bring Your Own | ✔️ - Native | ✔️ - Native |
| Search | ✔️ - Bring Your Own | ✔️ - Native | ✔️ - Native |
| Multisite Support | ✔️ - Bring Your Own | ✔️ - Native | ✔️ - Native |
| eCommerce | ✔️ - Bring Your Own | ✔️ - Native | ✔️ - Native |
Check the complete Technical Comparison Guide here.
If it's on G2's website, it must be true...
See how G2 compared Storyblok and Sitecore based on user satisfaction. You can also visit G2 to look for more comparison information regarding both product features.
Storyblok is easier to use and manage
Users found Storyblok simpler to set up, use, and administer. Reviewers also preferred doing business with Storyblok, praising its intuitive interface, flexible templates, and responsive support that make creating and updating content faster and easier.
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One of the biggest reasons we moved to Storyblok was that our old system was outdated and hard to maintain. We didn’t want to keep pouring our resources into maintaining infrastructure — we wanted a trusted partner so we could focus on solving real customer problems instead of building things others could do better. And because developer capacity is always limited, we used to constantly choose between shipping new features for customers or helping marketing. Marketing usually lost. With Storyblok, that friction is gone. The relationship between developers and marketing has improved dramatically because so many bottlenecks simply disappeared.
Start moving, on your terms
Teams around the world are moving from outdated enterprise legacy systems to Storyblok to streamline workflows, cut maintenance costs, and empower anyone to build with visual editing.
Storyblok offers an intuitive way to manage, scale, and deliver content across any digital experience.
You don’t need a migration that changes everything overnight. Many teams move gradually, running Storyblok alongside Sitecore while modernising page by page, product by product, or region by region.
Your step-by-step guide to migrating successfully
This in-depth guide walks you through every stage of the migration process, from initial scoping and content modeling, all the way through validation, post-launch as well as SEO and AI search optimization.
Extra resources to help you get started
Explore technical guides, migration patterns, and product comparisons to support your move to Storyblok. Whether you are planning your approach or already migrating, these resources help you move faster and with fewer surprises.
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Migration Documentation
Dive into our developer docs, covering importing content, mapping fields, asset handling, deployment and more. Use this as your source of truth when planning or validating migration steps.
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Migrating Sitecore Content Structures
Your Sitecore-specific guide on how to migrate content structures to a flexible content model in Storyblok.
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Is Storyblok or Sitecore better for AI Search?
Read how clean, structured content and API-first delivery improve AI-driven discovery. Storyblok's composable architecture gives teams AI-ready content from day one.
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Technical Comparison
Storyblok offers a modern alternative to Sitecore that makes it easier to deliver content at scale and maintain a strong customer experience. View for a deeper technical comparison.
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Storyblok Discord Community
Connect with peers and Storyblok experts to exchange ideas, discuss challenges, and share best practices around migration projects.
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Bye Sitecore. Hello Storyblok.
Don't take our word for it. Check out what our customers who moved away from Sitecore have to say, and find out what they've built since.
Damen Shipyards
Damen Shipyards successfully transitioned from Sitecore, building a multisite environment with improved customer experience and a 75 percent cost reduction.
Ready to start? Joy awaits.
Find out yourself why Storyblok is rated the #1 Headless CMS.